10 Jul

Cosmetic Dentistry Industry Reaching New Heights

tooth whiteningCosmetic dentistry is experiencing a huge boom right night, not just in America but around the world. The cosmetic dentistry market is expected to surpass the $27 billion mark by 2024 as aesthetic dental procedures are becoming so popular. In fact, this huge demand for cosmetic dentistry has triggered a wave of technological advancements that are now paving the way for never-before-seen treatments and procedures.

What is Cosmetic Dentistry?

Cosmetic dentistry is essentially an entire piece of the oral health industry that exists to help people feel more comfortable and confident with their smiles. But creating a beautiful smile is much more than simply whitening yellow and brown teeth. Cosmetic dentistry first examines a patient’s basic facial and smile traits to identify exactly how the lips frame the smile and if the gums are excessive or uneven. Macro-aesthetics are then handled, like fixing spaces, gaps, and overlapping teeth. Once the teeth are placed correctly, micro-aesthetics can be fixed, like discoloration, stains, and unsightly fillings. While some people may only need invisalign and teeth whitening, others may need dentures or veneers to complete their look.

Why the Growth?

A variety of factors have intersected to create the incredible growth of the cosmetic dentistry sector. First of all, developing countries now have more disposable income, which they are choosing to spend partially on achieving more attractive smiles. In addition, the baby boomer population has now aged and generated a huge need for cosmetic procedures related to age-related tooth ailments. Furthermore, the growth of social media and technology has dramatically increased the attention drawn to appearances, so most people seeking cosmetic dentistry want to look and feel more attractive.

Leading Technology

The technology utilized in cosmetic dentistry is nothing short of state-of-the-art. Lasers, scaling units, curing equipment, and durable yet flexible materials have all contributed to the growth of the industry. One of the newest pieces of technology available to support cosmetic dentistry is a simulation software that allows dentists to illustrate the potential treatment outcomes of cosmetic procedures. By graphically altering a photo of a patient’s smile, a dentist can demonstrate exactly how an aesthetic procedure will positively impact that patient’s mouth.

Dr. Obrochta